And in an age of AI & digital fatigue, it's the highly creative, human-centric content that's having a ~moment~
Your story is your brand's secret weapon
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I'm all about combining strong storytelling techniques with clear branding strategies. I've helped dozens of leaders, entrepreneurs and nonprofits transform their messaging from the inside out.
After spending 7 years in the communications world, I've seen that people crave stories above all else.
And in 2026, even algorithms are catching on: story-driven content is currently outperforming any other type of branding technique.
But discovering your brand's story? And keeping it consistent?
That takes intention.
Stakeholder interviews.
Out-of-the-box thinking.
Technical know-how.
Time.
Fortunately, that's my cup of tea....
your brand storytelling consultant
Meet LILY,
"Lily has been phenomenal through the writing process. It's been a terrific experience. She really captures my voice and I can't say enough good things about her!"
- Mary, CEO of Westcor Land title insurance
Lily is one of the most talented writers I know. Her copywriting instincts are strong, she has an excellent grasp of brand voice, and the quality of her drafts are top-notch.
- Joy b., ceo & founder of Jumpstart marketing
Lily created all the tools we need to be confidently on-brand. We're loving the new life she's given to our organization!
Before working with Lily, our messaging and communication was disjointed and confusing.
We lacked vision and direction. Our website, social media, and internal voice was not aligned with the heart of our work.
Now, we feel so much more prepared to communicate effectively to both our clients and the community!
- McKenzie j., director of apple pregnancy care center